BACHELOR OF BUSINESS ADMINISTRATION (BBA)


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Advertising: Principles and Practice | Moriarty Wells | Pearson Education

For Introductory courses in Advertising, offered in marketing, Journalism and Communication depart..

Rs. 749.00

 Consumer behaviour and marketing action	| Henry Assael Out Of Stock

Consumer behaviour and marketing action | Henry Assael

In today's business world, a better understanding of consumer needs is essential to drive marketin..

Rs. 365.00

 Dynamics of Entrepreneurial Development & Management |Vasant Desai | Himalaya Publishing House		-30%

Dynamics of Entrepreneurial Development & Management |Vasant Desai | Himalaya Publishing House

The concept of `Entrepreneurial Studies` has appreciably changed in nature and content over the year..

Rs. 500.00 Rs. 350.00

Effective Communication | John Adair |Pan McMillan

Strong communication skills are arguably the most important attribute a manager can possess. Many ..

Rs. 285.00

 Entrepreneurship Development | Poornima. M. Charantimath |Small Business Enterprises |Pearson Education	-20%

Entrepreneurship Development | Poornima. M. Charantimath |Small Business Enterprises |Pearson Education

Explains the choice of technology and equipment, man, machine and materials management, PERT and CPM..

Rs. 500.00 Rs. 400.00

Human Resource Management | Raj Kumar | I.K. International

Human Resource Management Strategic Analysis Text and Cases has been designed to provide the compreh..

Rs. 345.00