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Advertising: Principles and Practice | Moriarty Wells | Pearson Education

For Introductory courses in Advertising, offered in marketing, Journalism and Communication depart..

Rs. 749.00

Advertising and Sales Management | Sontakki | Kalyani Publishers

The edition portrays updating of material and possible updating and needed additions have been don..

Rs. 395.00

Advertising Management Concepts &Cases | Manendra Mohan | McGraw Hill Education

This is a comprehensive book presenting an integrated approach to concepts and cases in advertisin..

Rs. 935.00

Advertising Management | Rajeev Batra, John.G.Myers & T. David.A.Aaker | Pearson India

Advertising Management includes all relevant current research and readings. It explains in deta..

Rs. 599.00